Guinness Pull Up returns for second staging

Guinness Pull Up is set to return for its second staging on Saturday, June 20, 2026, at Stadium East Car Park, following a strong debut in 2025. 

This year, the entertainment experience will feature headline performances from two of dancehall’s standout acts, Kraff Gad and Rajah Wild.

Rooted in dancehall and sound system culture, Guinness Pull Up celebrates the moment when the song, the crowd and the energy connect so powerfully that the only fitting response is to “pull up” and run it again. The 2026 staging will build on that spirit, bringing together live performances, selector energy and the self-expression that continues to define Jamaica’s nightlife scene. Access to Guinness Pull Up will once again be tied to the purchase of a Guinness 6-pack, giving consumers a direct connection to the experience while reinforcing the brand’s place at the centre of the night’s entertainment.

For Guinness Brand Manager Nadine Hylton, the return of Guinness Pull Up reflects the brand’s continued focus on creating entertainment experiences that are closely connected to Jamaican culture.

“Guinness Pull Up was created to celebrate the sound, energy and confidence of Jamaican nightlife,” said Hylton. “The first staging showed us that consumers wanted an experience that felt real to them, rooted in the music they love, the selectors who move them and the culture they live in every day. This year, we are building on that momentum with Kraff Gad and Rajah Wild, two artistes who represent the boldness, edge and originality that Guinness continues to champion.”

The 2026 staging will also spotlight a strong line-up of Pull Up Talents, with selectors Fyahman, Code Specs, Johnny Kool, Little Richie, Javy Supreme, DJ Dedical, Badda Bling, Niney Badness and DJ Haley set to carry the energy throughout the night. Their sets will help shape the event’s interactive feel, delivering the selector-driven experience that sits at the heart of the Pull Up concept.

“Selectors are essential to the Pull Up experience because they understand how to read a crowd, build anticipation and create those moments that people remember long after the night ends,” added Hylton. “This platform is about creating a full cultural experience where the music, the people and the brand come together. As we return for year two, our focus is on giving patrons an experience that reflects the confidence of the Guinness consumer and the unmatched energy of Jamaican entertainment.”

With Kraff Gad and Rajah Wild leading this year’s lineup, Guinness Pull Up is expected to deliver a high-impact night for fans who have helped fuel the rise of both artistes across the local music scene. Patrons can expect a bold, energetic, and culture-rich experience designed for those who know when the vibe hits, you do not just listen, you pull up.